Target group profiles
If you want to take a deep dive into the mind-set and motives to join an energy community, below you find 14 elaborated target group profiles of your potential members.
How to apply profiles
These profiles are simplified abstractions and were not designed to cover all eventualities. In real life, there may be overlaps between the profiles. The applied categorization is intended to help local heroes to understand the views and priorities of their potential members.